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The One Ring Forums: Tolkien Topics: Movie Discussion: The Hobbit:
Hits like this often help forthcoming films

Rohirrim Rider
Rivendell


Nov 30 2013, 10:06am


Views: 379
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Hits like this often help forthcoming films [In reply to] Can't Post

If people are flocking to the cinema in the weeks before a film comes out then they're exposed to the publicity for that film. It all feeds into each other. For example, Captain Phillips did well thanks to a similar adult audience going en masse to Gravity, catching the trailers and posters for it and setting themselves a return visit. Likewise, a few years ago the UK industry saw a huge boom in early 2011 thanks to The King's Speech bringing in so many people who wouldn't normally go to the cinema, leading to greater exposure for most to advertising for Black Swan and True Grit, leading them to be bigger hits than they would have been otherwise.

Of course if these movies were released too close together than it might be a problem - say if The Hobbit was coming out a week after Hunger games. But Catching Fire will be in it's fourth weekend by the time DoS is released (Frozen it's third) and although both will probably be pulling in $20-$30m (Frozen is bound to have decent legs over Christmas) neither will be posing a threat to DoS because the vast amount of people and families will have seen these two films already and be ready to move on to the next thing. Besides, Middle-Earth films have always had legs due to opening over the Christmas period where the box office is more evenly spread out (rather than it being front-loaded) so people will have plenty of time to catch all three.


(This post was edited by Rohirrim Rider on Nov 30 2013, 10:08am)

Subject User Time
North America: Could the success of Catching Fire & Frozen hurt DOS? Estel78 Send a private message to Estel78 Nov 30 2013, 7:08am
    Will see them all Wordofmask Send a private message to Wordofmask Nov 30 2013, 7:28am
        Press embargo? Avandel Send a private message to Avandel Nov 30 2013, 2:01pm
    Or does Catching Fire show an appetite for sequels? Eledhwen Send a private message to Eledhwen Nov 30 2013, 7:53am
    Not a chance Annatar598 Send a private message to Annatar598 Nov 30 2013, 8:05am
        When it comes to holding candles... Eldorion Send a private message to Eldorion Nov 30 2013, 9:29pm
    Hits like this often help forthcoming films Rohirrim Rider Send a private message to Rohirrim Rider Nov 30 2013, 10:06am
        Yes Estel78 Send a private message to Estel78 Nov 30 2013, 11:26am
            We haven't had an empty market though Rohirrim Rider Send a private message to Rohirrim Rider Nov 30 2013, 2:27pm
    I can't see why it would dormouse Send a private message to dormouse Nov 30 2013, 10:06am
    I guess Catching Fire... Arannir Send a private message to Arannir Nov 30 2013, 11:57am
        That's for sure (in North America) Estel78 Send a private message to Estel78 Nov 30 2013, 12:18pm
            Yes, but that is what I mean. Arannir Send a private message to Arannir Nov 30 2013, 12:24pm
    Pro and Con for DoS Box Office Arannir Send a private message to Arannir Nov 30 2013, 12:39pm
    Doubt it, thanks to the gap. They have a whole another two weeks, just about AinurOlorin Send a private message to AinurOlorin Nov 30 2013, 9:13pm
    I don't think Catching Fire is going to hurt DOS Eldorion Send a private message to Eldorion Nov 30 2013, 9:32pm
        It would be more than 3d screens. I think Radagast , the Unexpected Party, the Trolls AinurOlorin Send a private message to AinurOlorin Nov 30 2013, 10:09pm
            That's certainly possible... Eldorion Send a private message to Eldorion Nov 30 2013, 11:10pm
                Americans only get "moral" about nudity, stupid as the notion is, naked bodies being AinurOlorin Send a private message to AinurOlorin Nov 30 2013, 11:14pm

 
 
 

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