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Hobbit film partnership with National Wildlife Federation.

N.E. Brigand

Nov 21 2012, 4:59am

Post #1 of 2 (569 views)
Hobbit film partnership with National Wildlife Federation. Can't Post

In the December/January issue of National Wildlife, the magazine of the National Wildlife Federation, I was surprised to see a Hobbit advertisement on the inside front cover, and then on page 48, this:

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Educational Partnership
Stunning imagery of new Peter Jackson film to inspire greener shires

NWF is teaming up with Warner Bros. Pictures, New Line Cinema and Metro-Goldwyn-Mayer Pictures (MGM) for the Academy Award-winning filmmaker Peter Jackson's The Hobbit: An Unexpected Journey, the first in a trilogy of films adapting the enduringly popular novel The Hobbit by J.R.R. Tolkien. The film opens in theaters December 14.

As the education partner for the film, NWF will encourage students and adults to take actions to "green their shires," or their own communities, through NWF programs such as Certified Wildlife Habitat. "We hope the popularity of the film series and the themes of courage and nature's beauty will inspire moviegoers and Tolkien fans to do something to make our Earth a greener place," says Carey Stanton, NWF's senior director for education.

Download NWF's official movie poster and educator guide and learn about contests and other fun activities you can do now at www.nwf.org/thehobbit. To preview the trailer and for more information about the film, visit www.thehobbit.com.
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Forum Admin / Moderator

Nov 21 2012, 11:10am

Post #2 of 2 (300 views)
Taking advantage of quite an opportunity! [In reply to] Can't Post

That's a clever way to garner more interest in their cause. And something which might be more amenable to the Tolkien Trust than certain other endeavors!

Thank you for the link! Smile


"I desired dragons with a profound desire"


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