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Forum Admin / Moderator

Nov 13 2012, 6:08pm

Views: 284
Welcome! [In reply to] Can't Post

I have my name on the credits, too. And I still have all the fan club magazines - somewhere!

We have not heard anything about a fan club this time around, and I personally do not see it happening. The circumstances surrounding the Hobbit films are very different from the LOTR films so that a fan club isn't needed.

When LOTR was released, New Line was taking a huge risk. The first Harry Potter movie was coming out at the same time, and everyone thought that it would swamp the box office. LOTR was virtually unknown, and New Line had to build awareness of the movies in the middle of the Harry Potter noise.

New Line teamed up with Decipher to form the fan club, and built revenue and awareness through the DVD credits opportunity. The fan club membership was supported by the message boards, and Decipher was selling merchandise.

The Hobbit movies don't face the same challenges. They are a very well-known commodity and one of the most-anticipated movies of the year. WB doesn't need a fan club, and putting fan names on the DVDs is just an extra expense without a measurable benefit (at least from the studio's perspective).

Subject User Time
Hobbit Fan Club? Lightning Guy Send a private message to Lightning Guy Nov 13 2012, 3:35am
    Welcome! entmaiden Send a private message to entmaiden Nov 13 2012, 6:08pm
        thanks Lightning Guy Send a private message to Lightning Guy Nov 13 2012, 6:49pm
        *sigh* so sad... grammaboodawg Send a private message to grammaboodawg Nov 14 2012, 10:35am
    Welcome, Lightning Guy... Patty Send a private message to Patty Nov 16 2012, 9:16pm
        ...not necessary... Lightning Guy Send a private message to Lightning Guy Nov 16 2012, 9:22pm


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